The most important goal of the website redesign was to increase "Book a demo" conversions. One month after the reform, conversions had increased by 183%. Through years of cooperation, the site has been continuously developed to meet the customer acquisition needs of a SaaS company.
Role & Responsibilities:
Main designer, change of whole website, product design, prototyping, visual creation
Main designer, change of whole website, product design, prototyping, visual creation
"Our brand identity is uniquely playful. This could have been a challenge when redesigning the site. With the help of MEOM, we achieved our goal in the implementation of an effectively converting, playful, but at the same time professional website. Clear communication, trust and transparency helped throughout the project."
Antonia Ridderstråle, CMO, Lyyti